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100 Million Views of Electronic Cigarette YouTube Videos and Counting: Quantification, Content Evaluation, and Engagement Levels of Videos

100 Million Views of Electronic Cigarette YouTube Videos and Counting: Quantification, Content Evaluation, and Engagement Levels of Videos

We also searched metadata fields for names of celebrities known to have promoted or demonstrated electronic cigarette use [37,38], such as actress Katherine Heigl who smoked one on The Late Show with David Letterman.We conducted searches via the You Tube search

Jidong Huang, Rachel Kornfield, Sherry L Emery

J Med Internet Res 2016;18(3):e67